Way To Go

branding + print  + on-site + digital + microsite

The Challenge

How do you change commuter behavior through brand marketing? Way to Go embraced positive encouragement to motivate Denver commuters. Way to Go, a program of Denver Regional Council of Governments (DRCOG), encourages smarter commuting options. In short, their objective was to change Denver metro-area commuter behavior and reduce single occupancy vehicle miles traveled.

Work Done @ COHN MARKETING

waytogo_biker
waytogo_busback
waytogo_c02clous
waytogo_ipad
waytogo_tabletents
waytogo_hand
waytogo_doorinstall
waytogo_microsite
waytogo_flyer
waytogo_parkingbar

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